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The UK's leading network of independent girls' schools (and 14th largest charity) chose FONDA to update its branding to better reflect its vision and raise the organisation's profile. It was keen to reflect the strength of its network and ensure that its name was more consistently communicated.

Our solution gave greater emphasis to the shorter name form, created a simpler mark, that lends itself particularly well to electronic communications, and provided guidelines that respected individual school's branding.